Branding  /  Interior Graphics

Blulever Education Rebrand I

The Blulever Rebrand is a two-part project. In this first part, I designed phase 1 of Blulever’s brand guidelines. The second part of this project is an extension of this visual language into the organisation’s first physical workspace.
VIEW THE PROJECT

Inspired by elements found in the industrial context (signage, iconography, construction material, etc), I expanded the visual language of the Blulever brand. The introduction of bright hues to the colour palette; and the combination of physical elements such as copper, wood and vinyl in the physical workspace reflected that vision of the industrial environment — which characterises the Blulever Education brand in its first workspace. 

Brand Elements

Logo, Typography, Colours and Icon Style

Patterns

The Full Brand at a Glance